Posted by: katpetrou | 20/11/2012

Understanding the New Roles in Marketing

Marketing departments are evolving. Here are the new marketing roles that have emerged, and how current ones are adapting.

According to the 2012 CMO Survey by the American Marketing Association and Duke University, Marketing appears to be one of the early rebounders in the initial economic recovery. In terms of both department size and budget, Marketing is on the rise. Read more: http://blog.hubspot.com/blog/tabid/6307/bid/33830/Understanding-the-New-Roles-in-Marketing.aspx#ixzz2ClURt5ty
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